Creating Landscapes to Preserve for the Future
A brand site that highlights the essence of each product.
Monochrome Inc., a developer of building-integrated solar panels and HEMS, creates products that harmonize with both people and nature by combining elegant, landscape-friendly design with ideal software for solar power systems.
With the expansion of its product lineup, the company revamped its website under the concept “Creating landscapes we want to preserve for the future.”
Konel led the project’s direction, design, and implementation.

Issue
Balance design and functionality
The previous website stood out for its refined design and playful UX, but there was room to improve functional aspects such as information delivery and inquiry flow. While retaining the original design system, we aimed to build a site that effectively communicates essential information, even as content volume grows. By balancing design and functionality, we created a platform that’s also easy for Monochrome’s sales team to use, reflecting on-site feedback through repeated discussions with the client.



Creation
Rational beauty
Monochrome’s products combine high-output solar panels designed to blend seamlessly with cityscapes and nature, along with services that make daily life smarter and more efficient. To convey the brand’s core values—functional beauty and superior quality—we focused on refined design and thoughtful visual expression throughout the website.


