Located in Mikan Shimokita, a cultural hub embracing the unfinished space between work and play, our studio was established as a platform for sharing unpublished ideas. From brand-new works by creators to innovative talks, prototype testing by companies, and experimental live performances, Sunabako is a place where boundaries dissolve. It encourages anyone to step onto the stage, transforming both presenters and audiences into discoverers of the unknown. With the adjacent metaverse space "Sunaverse", the studio expands the possibilities of expression, enabling digital art, immersive installations, and new forms of creative interaction.

We developed a prototype for Log Flower, a digital plant that thrives on the emotional atmosphere of a space. As a development partner in GG—a project exploring near-future ideas—we helped bring this concept to life.

IDEA ARENA (Sàn Đấu Ý Tưởng in Vietnamese) is a voting-based idea battle designed to address Vietnam’s social challenges with a positive approach. Two teams, led by key opinion leaders (KOLs), presented innovative solutions to social issues, and citizens participated by voting for their favorite concepts. Voting took place over four weeks in Ho Chi Minh City through voting booths at AEON malls, a dedicated website, and Facebook. The campaign garnered over 30,000 votes and even attracted collaboration inquiries from local businesses. Organized by the Vietnam-based Aureole Group (parent company: Mitani Sangyo), this initiative was part of a national campaign and also recognized as a commemorative project for the 50th anniversary of Japan-Vietnam diplomatic relations.

This event transformed Mikan Shimokita’s Sunabako into an immersive visual experience using its three-screen projection setup. Collaborating with children’s author Mariru Hasegawa, we created a unique opportunity to fully immerse in the unconventional world of children’s literature. The experience extended beyond the theater, featuring themed merchandise, live readings by Shimokitazawa actors, custom drinks, and exclusive new illustrations inspired by the original stories. Every detail was designed to maximize immersion into the literary world.

"Virtual Production Technology and AI-Generated Synthetic Experience Content"